“I’ve lost my
youthful radiance
but now I’ve found
a way to get it back!
PO N D 'S
TURN BACKTHE HANDS OF TIME.
Have you ever thought that even without
wrinkles or age spots, your skin still looks
4 DIMENSIONS OF DULLNESS
TEXTURE CHANGE
COLOUR CHANGE
dull and tired? This is because most
products only address the problem of
wrinkles or spots but fail to work
holistically on your skin to tackle dullness.
While studying the problem of dullness,
Pond's Institute uncovered the world's
first skin discovery - the four dimensions
of youthful radiance.
By coupling consumer research on
dullness, scientific measurements and
expert dermatologist's assessments,
they established that these four dimensions
deteriorate as skin ages resulting in skin
dullness - the root cause of ageing.
Lines and wrinkles appear
with age. The intensity of
the signs of ageing
increases in quantity,
depth and skin texture.
As one ages skin gets
darker as a result of years
of cumulative exposure to
the UV rays of the sun and
the other environmental
aggressions.
EVENESSOFTONE
Young skin is clear
and even whereas
ageing skin suffers
from age spots and
blemishes creating
an uneven tone.
4
»
HYDRATION LOSS
Skin cells weaken
with age and they
struggle to hold on to
moisture. Their vital
inner-energy is
exhausted and skin
loses its youthful
translucence.
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